May 15, 2021

FAIL: Forever Acquiring Important Lessons

"I have not failed. I've just found 10,000 ways that won't work."

I always loved FedEx Days!

What? FedEx Days? What is that?

A FedEx Day is a kind of innovation day, where people sit together and build prototypes within one single day! At the end of the day, the participants have something "delivered". Delivering fast, this is the idea behind a FedEx Day.

FedEx Days helped the teams I worked with to boost their productivity (by more than 50%), become more creative and innovative, better skilled, and prepared for the challenges which lied ahead.

When it comes to innovation, to designing new products or services, prototyping is the way to go. You build a prototype, get feedback, inspect and adapt - this is mainly the cycle behind. In other words, to succeed, you have to fail fast and fail forward. Many times!

"I have not failed. I've just found 10,000 ways that won't work.” - Thomas Edison.

NOBODY is perfect

Nobody is perfect, meaning not a single person in the world. I failed countless times in my life. And I'm happy to admit that, because in my eyes there is no such thing as failure, there is only learning. I love to learn, I love to try things out, I love to prototype and I love to be imperfect. Failure inspires positive change and leads to success!

"You only fail when you stop trying."

The art of prototyping helped me to reinvent my job (over and over again, until I found meaning and impact), to start a side business, to explore life, and to build this new website in less than 3 days. Btw., I know it is not perfect yet, it is good enough for now! And I would love to get your feedback to learn something and make it better. Failure opens new perspectives!

Being imperfect and be willing to fail fast and forward is an attribute of the growth or agile mindset. It requires courage, action, vulnerability, trust in order to learn, to become better, and to succeed. Curiosity, trying stuff, and reframing problems are few more qualities that can be associated with the agile mindset. Failure teaches us what we want (and don’t want).


We need to be imperfect, to make mistakes, and fail because mistakes are the gateway to learning and growth. To learn and be creative whilst trying out new ways, while prototyping. Failure makes us more resilient.

I believe in the old wisdom that where we fall, often the biggest treasures can be found. Or that acronyms:

  • FAIL - First Attempt In Learning
  • FAIL - Forever Acquiring Important Lessons
  • FAIL - First Action In Learning

We need to fail, we need to be imperfect in order to learn, to grow, and to go from good to great!

How is your perfectionism an obstacle in your career?

How is your perfectionism an obstacle in your relationships? Or perhaps in another area of your life?

If you want to explore more about your self-esteem or how to go beyond perfectionism, book a sample coaching with me. Afterward, we decide together if we want to continue to work together or not.

Your next step

Join me for the 4-Day Challenge (June 28th - July 1st)

WAKE UP INSPIRED - Unlock The Path To True Career Fulfillment

This is what we are going to cover:

  • How to create the job you dreamed of
  • How to recognize your intrinsic motivators and how to use them to reach your goals
  • The 4 secret ingredients to grow your mindset and accomplish what you set out to do  
  • The difference between the "Runaway" motivation and "Goal" motivation and how they impact your accomplishments
  • How to deal with obstacles, boost your self-esteem and go beyond perfectionism
  • How to deliver your story to inspire hundreds of people (or more)

And there is more!


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About the author

Dorin helps individuals, teams, and organizations to design their authentic, purpose-driven path and unlock their potential from the inside out. He works as a trainer, coach, and consultant with a strong focus on challenging individuals’ mental models which they have built up over the years. By combining ideas and techniques from facilitation, co-active coaching, mentoring, mindfulness, silva mind control, NLP, design thinking, and agile, he supports individuals and businesses on their transformation journey from good to great.